Elevating your

Brand Proposition

Brand Elevation

Get clarity in your marketing message!

Does your brand represent you in the marketplace with the clear message you would like?

Many people look at their Brand and just think that that means their logo. Whilst having a logo that reflects your business is important, the vital work is knowing what that logo represents - that’s your brand!

What are your company values? Who are your key target markets? What is your Unique Selling Point and how do you communicate that so that all your team and customers are clear about who you are and what you do?

Let Daneswood guide you on the journey to help you get under the skin of your organisation, and ensure your leadership team are crystal clear on your values, your USP and messaging, so that your message comes across in all your marketing, recruitment, and management activities.

Let's Talk
Half a second for people to form an opinion about your website
%

of consumers say that authenticity is a key factor in deciding what brands they like

Brand Elevation

You can be sure of getting....

Defined Unique Selling Points

Agreed Organisational Values 

Clarity in Communication

A Logo That Reflects Your Organisation

Logo-Showcase

Everything you need for Brand elevation

Core Values to guide your decision making

An understanding of your Passion/Purpose. Why do you do what you do?

What is your Niche, who do you best serve?

Establish your Unique Selling Points (USPs) to lift you above the crowds

Find your Guarantee to give reassurance and boost sales conversions

Clarity of message, across all your communications

Identify your "Tone of Voice." What language do your customers relate to?

Your Strapline should state clearly that you understand the customers' problems and have a solution

Build Buyer Personas, so you understand your customers and their motivations

Build an entire Marketing Strategy that plans the year ahead

Revised Homepage , putting the lessons learned into practice

A modern logo to reflect your brand

Let's Talk
pexels-cytonn-photography-955395

"At Amber, we knew in our heads what our brand meant and what we stood for but this wasn’t always translated consistently across our communications, particularly as we use more external support. It was really helpful to sit down with Nigel and the team to thrash out and decide on our brand guidelines. We were able to think about how best to communicate our brand and it is really helpful to have this all captured in a document that can be shared with people from inside and outside Amber. " 

Stephen Ballantyne, Head of Fundraising & Communications, The Amber Foundation

Team_banner

"We enjoyed the branding session and I found the way you facilitated it really useful."

Ruth Adams, Programme Manager, SWCM Programme

NEW-AG

We wanted to evolve our brand image, but keep our long standing family traditions. They have helped us achieve this with excellent results, by taking their time in speaking to us and offering their advice.

Daniela in particular has helped curate how we move forward and the whole team has been a joy to work with.

We look forward to continuing our relationship.

Joel, Mason Kings

pexels-photo-338936

Extremely helpful. Really impressed with the knowledge and experience of this company.

Daniel Chew, Dartforest Trees